Free MKT-101 Questions for Salesforce Build and Analyze Customer Journeys using Marketing Cloud MKT-101 Exam as PDF & Practice Test Engine
An upcoming campaign at Northern Trail Outfitters (NTO) has an audience list larger than the company's daily sends. NTO's marketing team is concerned about this send affecting deliverability.
Which feature should help NTO achieve this send while keeping deliverability metrics in mind?
Which feature should help NTO achieve this send while keeping deliverability metrics in mind?
Correct Answer: B
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Northern Trail Outfitters' analytics team has requested data to power a dashboard that can monitor the performance of emails across the company.
Which Marketing Cloud function should be used to get this data automatically on a daily basis?
Which Marketing Cloud function should be used to get this data automatically on a daily basis?
Correct Answer: B
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NorthernTrail Outfitters (NTO) wants to improve the accessibility of its email design.
Which best practice should NTO employ?
Which best practice should NTO employ?
Correct Answer: A
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A marketer has been asked to collect consumer information using Marketing Cloud for users obtained from social channels for future mailing.
What should the marketer do to accomplish this?
What should the marketer do to accomplish this?
Correct Answer: C
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The marketing team at Northern Trail Outfitters observed a bounce rate of 23% for their last email send.
Which best practice should they follow to uphold their senderreputation?
Which best practice should they follow to uphold their senderreputation?
Correct Answer: A
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Northern Trail Outfitter (NTO) is warning up a new IP address primarily for a new product line. Initially, NTO wants to move some of its lower-volume transactional sends onto this new IP.
Where should NTOupdate the IP configured for these sends?
Where should NTOupdate the IP configured for these sends?
Correct Answer: C
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When receiving spam complaints from recent email sends, a marketer from Northern Trail Outfitters (NTO) identifies an email address that has consistently marked promotional email messages from WTO as spam.
What should me marketer do to prevent the subscriber from receiving further commercial messages?
What should me marketer do to prevent the subscriber from receiving further commercial messages?
Correct Answer: A
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Northern Trail Outfitters third-party point-of-sale software order information in batches of large files. the timing varies throughout the day.
Which feature should be used toaccommodate this setup?
Which feature should be used toaccommodate this setup?
Correct Answer: A
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Northern Trail Outfitters is building an automation that should run as soon as a process completes on the company's website. The process does not have access to SFTP.
How should the automation be configured to run?
How should the automation be configured to run?
Correct Answer: B
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A marketing intern forgotto remove [For APPROVAL] from the subject line before sending an email to the company's largest audience.
Which feature, if configured, should provide a warning prior to sending?
Which feature, if configured, should provide a warning prior to sending?
Correct Answer: C
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