Salesforce MC-202 Exam Information and Actual Questions

  • Exam Code/Number: MC-202
  • Exam Name/Title: Salesforce Certified Marketing Cloud Email Specialist
  • Certification Provider: Salesforce
  • Corresponding Certification: Salesforce Marketers
  • Exam Questions: 162
  • Updated On: Aug 26, 2026

MC-202
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Salesforce
MC-202 Exam
Salesforce Certified Marketing Cloud Email Specialist

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Salesforce MC-202 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Email Specialist
Exam Number:MC-202
Real Exam Qty:65
Related Certifications:Salesforce Certified Marketing Cloud Administrator
Salesforce Certified Marketing Cloud Developer
Exam Format:Multiple-choice, Scenario-based
Available Languages:English, Japanese, Spanish, French, German, Portuguese (Brazil)
Passing Score:67%
Certificate Validity Period:2 years
Exam Duration:90 minutes
Exam Price:USD 200
Recommended Training:Build and Analyze Customer Journeys using Marketing Cloud (MKT101)
Prepare for Your Marketing Cloud Email Specialist Credential
Exam Registration:Pearson VUE
Salesforce Certification Portal
Sample Questions:Salesforce MC-202 Sample Questions
Exam Way:Online proctored or onsite testing center
Pre Condition:No mandatory prerequisites; recommended 6+ months hands-on experience with Marketing Cloud Email Studio
Official Syllabus URL:https://trailhead.salesforce.com/credentials/marketing-cloud-email-specialist

Salesforce MC-202 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Insights and Analytics14%- Analyze campaign performance
- Leverage analytics and Einstein features
- Create and configure reports
Topic 2: Email Marketing Best Practices10%- Design effective emails and programs
- Evaluate deliverability factors
- Subscriber acquisition and retention
Topic 3: Subscriber and Data Management26%- Troubleshoot send and data issues
- Configure segmentation tools
- Import and manage subscriber data
- Design and configure Data Extensions
Topic 4: Marketing Automation26%- Recommend automation solutions
- Build solutions in Journey Builder
- Build solutions in Automation Studio
Topic 5: Content Creation and Delivery24%- Select appropriate tools for sending
- Configure send settings
- Create and customize email content
- Manage and organize campaign content


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