Facebook 100-101 Exam Information and Actual Questions

  • Exam Code/Number: 100-101
  • Exam Name/Title: Meta Certified Digital Marketing Associate
  • Certification Provider: Facebook
  • Corresponding Certification: Digital Marketing Associate
  • Exam Questions: 85
  • Updated On: Jul 24, 2026

100-101
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Facebook
100-101 Exam
Meta Certified Digital Marketing Associate

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All the information you need to pass Facebook Meta Certified Digital Marketing Associate 100-101 exam and free practice exam verified by ExamDiscuss exam experts.

Facebook 100-101 (Meta Certified Digital Marketing Associate) Certification Exam is a globally recognized credential that validates one's knowledge and skills in digital marketing. It is a comprehensive exam that covers different aspects of digital marketing, including social media marketing, content marketing, email marketing, and analytics. 100-101 exam is designed for professionals who want to enhance their expertise in digital marketing and stay competitive in the job market.

Facebook 100-101 (Meta Certified Digital Marketing Associate) Certification Exam is a comprehensive exam that requires candidates to demonstrate their expertise in digital marketing. 100-101 exam consists of 60 multiple-choice questions that are designed to test the knowledge and skills of candidates in various areas of digital marketing. Meta Certified Digital Marketing Associate certification exam is conducted online, and candidates have 75 minutes to complete it. Upon successful completion of the exam, candidates receive a certificate that verifies their proficiency in digital marketing and demonstrates their commitment to their professional growth in the field.

Facebook 100-101 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Explain the importance of matching business goals to Meta campaign objectives
  • Determine the Meta campaign objective to achieve business goals
Topic 2
  • Identify budget and scheduling options
  • Identify target audience capabilities
  • Establish Platform Presence
Topic 3
  • Identify how Meta protects user data privacy and common ad policies
  • Identify mobile creative best practices
Topic 4
  • Identify the different Products that make up the Meta family of apps and services
  • Communicate the value of the Meta Pixel
Topic 5
  • Communicate the value proposition of the Meta family of apps and services for businesses
  • Identify campaign results through ads reporting

Reference: https://www.facebook.com/business/learn/certification/exams/100-101-exam#

Facebook 100-101 Exam Overview:

Certification Vendor:Meta
Exam Name:Meta Certified Digital Marketing Associate Certification Exam
Exam Number:100-101
Exam Duration:90 minutes
Available Languages:English, Spanish, Portuguese (Brazil)
Exam Format:Multiple choice, Scenario-based questions
Related Certifications:Meta Certified Media Buying Professional
Meta Certified Creative Strategy Professional
Meta Blueprint Certifications
Exam Price:USD 99 (may vary by region)
Passing Score:Scaled score (typically ~700/1000 equivalent)
Certificate Validity Period:2 years
Real Exam Qty:Approximately 60 (varies)
Recommended Training:Meta Blueprint Learning Courses
Exam Registration:Meta Certification Official Registration
Sample Questions:Facebook 100-101 Sample Questions
Exam Way:Online proctored exam via Meta Certification platform
Pre Condition:No formal prerequisites required; basic understanding of digital marketing recommended.
Official Syllabus URL:https://www.facebook.com/business/learn/certification/meta-certified-digital-marketing-associate


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